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Commercial Constraints and the Avoidance of Politics

The golden age is over : in the media, political figures must now choose
between audience and time, because the media are not protected from
the financial pressures that are affecting the entire economy, and
because the interest for politics is experiencing a serious decline in
society. Paradoxically, we are witnessing both an increase in the
volume of political coverage in the media and a contraction of the
place of politics in the popular media. Consequently, one part of the
population is more exposed to politics than before, while another part
is less exposed. A change has become necessary. Regulations must
change in order to put an end to the artificial limitation and excessive
uniformity of electoral periods. More use should be made of the new
technologies that make it possible to go around financial constraints.
Last but not least, public figures should give greater importance to
politics rather than to politicking, and strive to help make sense of the
visible whereas the media have to pay closer attention to the hierarchy
of public concerns.


Référence électonique : Stéphane FOUKS, "Commercial Constraints and the Avoidance of Politics", Pouvoirs, revue française d’études constitutionnelles et politiques, n°119, 119 - La démocratie sous contrôle médiatique, p.79-88 . Consulté le 2020-10-26 20:12:42 . URL : https://revue-pouvoirs.fr/Commercial-Constraints-and-the.html